MERIT Beauty Flush Balm Cheek Color UK NEW SHADES Review & Swatches
*Links marked with asterisks are affiliate links, these help Ree with running costs of the blog
Now that MERIT has launched in the UK, I have managed to get the band new shades MERIT Beauty Flush Balm Cheek Color to show you. There are four new shades called Fox, Persimmon, Stockholm and Apres, and I have all swatches here along with the original line up. Enjoy!!
Merit Beauty Now at Sephora UK
Merit Beauty fans, rejoice! From March 11, 2025, you can finally shop Merit at Sephora UK—both online and in stores. No more high shipping fees or guessing shades online! If you’ve been waiting to try Merit’s effortless makeup in person, now’s your chance.
Read all about the launch here.
What are the NEW MERIT Beauty Flush Balm Cheek Color shades?

There are four new shades available in the MERIT blush collection and they are super pretty. They are:
- Fox – warm taupe
- Persimmon – soft orange red
- Stockholm – baby pink
- Apres – soft berry

Scroll down to see the swatches of the new shades.
What is MERIT Beauty Flush Balm Cheek Color?

- Cream blush with a hydrating formula
- Light texture melts into the skin
- Designed to deliver a lit-from-within flush of colour
- Promises to last all day
- Uses microfine pigment powders provide soft colour without covering skin
- Lightweight and buildable
- Free from acne-triggering ingredients
- Includes Vitamin E to condition the skin
- Made with 43% recycled plastic
- Available in NINE shades (four shades added in 2023 – see swatches below)
MERIT Beauty Flush Balm Shades & Swatches
There are now NINE shades to choose from:
- Fox – warm taupe (NEW)
- Persimmon – soft orange red (NEW)
- Stockholm – baby pink (NEW)
- Apres – soft berry (NEW)
- Terracotta – warm crème (recommended for fair to medium skin tones)
- Beverly Hills – soft peach
- Cheeky – cool pink
- Raspberry Beret – deep berry
- Mood – soft burgundy

Swatches
Terracotta, Beverly Hills, Cheeky, Raspberry Beret, Mood:

Swatches of the NEW MERIT Beauty Flush Balm Cheek Color
Here is Fox, Persimmon, Stockholm and Apres:


My Review

The MERIT Beauty Flush Balm Cheek Color has a beautiful silky soft texture that glides on to the skin effortlessly and melts in for a gorgeous glowy, juicy finish.
It is hydrating yet feels super light on the skin and although it has a very emollient texture, it applies nice and evenly and doesn’t slide around. The finish is dewy and glossy which I love, and it stays nice and juicy-looking on the skin, rather than drying down as the day wears on.
It lasts a few hours on me before I want to top it up – this may be down to my combination skin type. If you like quite a visible blush and have a similar skin type, you will want to reapply during the day. It’s a super convenient product to apply on the go, but if you’re someone that tends not to do makeup top-ups, you might want to skip this blush. Personally, I love a little top up especially as it is lovely and hydrating!
Of course, I can only speak for how long it lasts on my skin. I haven’t properly wear-tested all the shades yet, so will update here if I notice any longevity variations between the different colours.
I love the Terracotta shade. It is the most ‘nude’ of all the colours and is so easy to wear. It’s a buildable shade but the most subtle colour from all the collection, so if you like something very soft looking, this is one to choose. You can use it all over the face for subtle warmth and shading.
Every shade is sheer and layerable. If Terracotta looks too warm toned for you, you may want to check out Cheeky or Raspberry Beret which are both beautiful, vibrant colours.

Beverly Hills is a super pretty soft pinky-peach and Mood is a deeper wine tone which is perfect for a wintery makeup look.
My favourite so far from the new 2023 shades is Stockholm which is the prettiest soft fresh pink. It’s great for adding a bit of life and brightness into your complexion if you are looking a bit tired.
Check out the MERIT Bronze Balm blog post.
Where to Buy Merit Beauty in the UK
The MERIT Beauty Sephora UK launch means that starting 11th March, you can shop Merit Beauty at:
- Sephora UK (online & in stores)
- Sephora’s physical locations across the UK
To check local stock availability, visit Sephora UK’s website on launch day.
If you want their gorgeous makeup bags which come as a free gift with the first purchase, make sure you shop from MERIT directly.
In 2022, Merit launched their first ever skincare product. Read my MERIT Beauty Great Skin Instant Glow Serum UK Review.
MERIT Beauty UK Shipping Fees
For orders under £50 GBP, standard shipping fee is £12 and expedited shipping is £15.
Standard shipping is free for all orders of £50 or more in the UK. Shop the blushers HERE.
Comments are closed.





3 Comments
Exciting! Do you know what retailer is going to stock Merit beauty?
Apparently it will launch at Sephora uk x
Love the variety of colours this comes in! Thanks for the review.