Umberto Giannini Hair Repair Range Review
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I have been testing out the new Umberto Giannini Hair Repair Range and it is so good. It’s amazing to have some UG back in my life! It’s 97% natural and packed full of hair repairing proteins. Here’s what you need to know.
Who are Umberto Giannini?

In case you haven’t heard of Umberto Giannini before, I thought I’d give you a quick recap.
It’s a hair brand very close to my heart because the brand invited me to the one of my first ever hair care events back when I first started blogging maybe 11 or 12 years ago.
The Umberto Giannini brand is over 30 years old and it’s one of those really authentic brands that’s really easy to get on board with.
Award winning British Hairdresser and celebrity stylist Umberto Giannini and his partner Claire launched the product range in 1988, standing out against the polished looks of the time to embrace natural beauty, even using real women in their advertising.
They have been 100% vegan and cruelty free since the very beginning, way before it was on trend to do so, and last year they were awarded Certified B Corp status, which is one of hardest beauty industry accreditations in ethics & sustainability to achieve.
They are a 100% female team. Claire has successfully lead the business for over 20 years after Umberto passed away, staying true to the brand mission to help real women fall in love with their hair.
If you want to buy into a truly responsible haircare brand with heart, you simply cannot go wrong with Umberto Giannini.
New Umberto Giannini Hair Repair Range
The new Hair Repair range is designed to transform dry, damaged and overworked hair. It uses protein-rich ingredients that help to moisturise, strengthen, reduce breakage and also protect your hair from future damage.
- Harnesses the ultra-nourishing powers of natural proteins and oils
- Blend of Avocado oil, Kale extracts and a Natural Keratin Shield
- Helps restore hair fibres, delivering stronger and healthier hair even after the first use
- Natural Keratin Shield – unique complex proven to strengthen and repair hair, improving elasticity, shine and reducing breakage. Includes an anti-pollution technology that protects hair from environmental aggressors
- Avocado oil – packed with natural fatty acids and oils rich in vitamin A, B-5 and E, that help to moisturise, repair and strengthen the hair while improving manageability and decreasing the risk of damage from brushing and heat styling
- Kale Extract – rich source of protein and antioxidants to help protect against damage and improve hair’s strength
How Hair Can Get Damaged
Hair can get damaged really easily, especially when we love to play with it. I get loads of colour done and love to style my hair, and all of that really takes its toll.
Colouring hair actually alters the hair’s natural protein structure and can cause side effects like severe dryness, hair loss and it also decreases your hair’s ability to handle heat styling.
Heat styling and brushing also causes damage but, just as with colour, it doesn’t mean I’m not going to do it! And even if I did nothing to my hair, environmental factors still have a negative effect on the condition of the hair.
So whether we do a lot or a little to our hair, it’s really important to use products that work to restore the hair fibres with protein-rich ingredients like those found in the Umberto Giannini Hair Repair Range.
My Routine
The new Umberto Giannini Hair Repair Range is perfect for my hair because I have had a lot of colour recently which is never that great for the condition of your hair.
I use the shampoo and conditioner when I wash my hair, and every other week, I do the mask treatment before the wash.
The Urgent Repair Damage Recovery Deep Conditioning Treatment is used on damp hair before shampoo and conditioner. You pop it on mid lengths and ends, leave it for 20 minutes, then rinse and use the Repair shampoo and conditioner. It’s great when you want an extra boost.
I love the shampoo because even though it’s super gentle and made to deeply nourish the hair, one wash is enough to make my scalp and hair feel completely clean. So it’s always a nice quick process and takes minimal commitment.
Because the range is so smoothing, I find that I can rough dry my hair, and still get the look of a blow dry that would usually take more effort.
I tend never to leave my hair wet to dry on its own as there is some evidence that the longer your hair is wet, the more prone to damage it is. Read Air Drying Hair Is More Damaging Than Blow Drying for more info.
My Review of Umberto Giannini Hair Repair Range

Urgent Repair Damage Recovery Deep Conditioning Treatment
This is a great treatment because it’s a pre-wash step and hair just needs to be a bit damp, so you don’t really have to faff about getting in and out of the shower if you don’t want to.
I just wet my hair a little, smooth on Urgent Repair, then wrap my hair up and leave it to work for 20 minutes.
It is rich in protein and really gets to work to deeply nourish, increase hair elasticity and add the shine back in. It’s great for reducing the appearance of split ends because it seals down the cuticle leaving hair super smooth.
When I use this, my hair feels super strong and it just really behave itself. The shine, even on blonde hair, is really noticeable.
Hair Repair Damage Repair Shampoo

I love this shampoo because it gently yet effectively cleans my scalp and hair in just one wash which is great for saving product and time. It doesn’t strip my hair and leaves it feeling super hydrated.
Hair Repair Damage Repair Conditioner
The condition is rich yet light and never weighs my hair down. Even when I don’t use the Urgent Repair Treatment, it makes my hair feel really soft and look smooth and shiny, without leaving any residue behind.

Both the shampoo and conditioner are sulphate, silicone and paraben-free, and 97% natural and 100% vegan.
This trio makes my hair look and feel so smooth that I can get away with a quick rough dry with the hairdryer, and my hair still ends up looking sleek.
Before and After Photos

Why I love Umberto Giannini
I absolutely love this brand, not only because their products actually work, but because the brand ethos is all about being sustainable and responsible. They use powerful natural ingredients, are vegan and cruelty free (and always have been) and the price point is super accessible for such high quality.
It really is a win-win brand to buy into. Love it.
Where to buy it – Offer 30% Off
The Umberto Giannini Hair Repair Range is available at these links below:
You can also purchase Umberto Giannini at Boots*.
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One Comment
I might have to try this out soon!
Danielle | thereluctantblogger.co.uk