Rhode Launches at Sephora UK – What to Shop First
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Rhode Launches at Sephora UK! The minimalist beauty brand founded by Hailey Bieber, has finally arrived at Sephora. No more international shipping or customs fees: the full collection is now on UK shelves and online. From the viral Peptide Glazing Fluid to the Glazing Milk and Glazing Mist, Rhode’s signature dewy-skin aesthetic is officially within easy reach.
This post covers what’s launching, which products are worth trying first, and how the range performs (plus a few honest thoughts on the famous lip treatments).
Who Are Rhode?
Rhode is the much-talked-about beauty brand founded by Hailey Bieber, inspired by her personal approach to skincare: simple, streamlined, and centred around dewy, healthy-looking skin. The brand launched with a tightly edited collection focused on barrier support and long-lasting hydration. Think rich but lightweight textures, peptide-packed formulas, and that signature glazed-skin finish Hailey is known for.
Each product is designed to work seamlessly together, making Rhode an easy entry point for anyone wanting an effective, no-fuss routine that still feels luxurious. Since its launch, Rhode has built a cult following, with products frequently selling out and becoming social-media favourites.
When does Rhode launch at Sephora UK?
Rhode landed at Sephora UK today – 10th November 2025, marking the brand’s first major retail expansion beyond its own site. Every hero item from the core range is available, and yes, that includes the Peptide Glazing Fluid, Glazing Milk, Glazing Mist, and Peptide Lip Treatment.
You can now shop Rhode directly from Sephora UK* or still order from rhode.com if you prefer.
What to Shop from Rhode at Sephora UK
- Peptide Glazing Fluid – the viral serum that started the “glazed-donut” trend. Lightweight, hydrating, and gives instant radiance. Read my full Rhode Peptide Glazing Fluid Review.
- Glazing Milk – a barrier-supporting essence that preps skin beautifully before serums. Read my Rhode Glazing Milk Review.
- Peptide Lip Shape – Rhode’s take on lip definition, designed to sculpt and enhance with a creamy, comfortable texture. Read my Rhode Lip Shape Pencil Review.
- Glazing Mist – a fine hydrating spray that refreshes makeup or skincare throughout the day. Read my Rhode Glazing Mist Review.
My Honest Take on the Lip Treatments
While the Peptide Lip Treatments tend to get the most buzz online, I’ve been much for impressed with the Rhode Peptide Lip Shape Pencil. It’s beautifully creamy and easy to use, but I’m still not completely sold on the texture of some of Rhode’s Pepetide Lip Treatments, hence why I’ve not yet featured them. I have tried a few, and a couple of them felt a bit crunchy in texture and overly sticky. They are well loved, but definitely not my top pick from the brand.
If you love that glossy-lip look but prefer a smoother, more cushiony feel, I’d genuinely recommend trying my REESON Glossing Balm* instead. I created it to deliver a high-shine, hydrated finish, with a softer, balmier texture. You can read more about it in my REESON Glossing Balm Review.
Rhode FAQs
What other brands does Sephora UK stock?
Sephora UK stocks a huge range of beauty brands across skincare, makeup, haircare, and fragrance. Alongside Rhode, you’ll find established icons like Dior, NARS, Charlotte Tilbury, The Ordinary, and Olaplex, as well as trend-led favourites such as Rare Beauty, Glow Recipe, Drunk Elephant, and Fenty Beauty. It’s a brilliant mix of big names and emerging brands, making it one of the best places to browse for new beauty discoveries.
Are Rhode products likely to sell out quickly at Sephora UK?
Yes, very likely! Rhode launches tend to create a lot of excitement, and many of the brand’s hero products, particularly the Peptide Lip Treatment and Glazing Milk, have a history of selling out fast. If there’s something you’ve been eyeing, it’s definitely worth adding to your wish list and acting quickly on.
Are there any discount codes for Rhode products at Sephora UK?
Rhode products are generally excluded from most discount codes due to their popularity and premium positioning. However, Sephora UK does occasionally run sitewide promotions or offers for new customers, so it’s always worth checking the terms of any code you have. My REALLYREESPH code is always worth trying on all Sephora brands.
Can I buy Rhode products elsewhere in the UK?
At the moment, Sephora UK is the key official retailer for Rhode in the UK. The brand is also available directly through the Rhode website, which does ship internationally, but Sephora UK is often the most convenient option thanks to quicker shipping and easier returns. Avoid third-party resellers, as authenticity can’t be guaranteed.
Where to Buy Rhode in the UK
Rhode is now officially stocked at Sephora UK* both online and in selected stores. You can also still buy directly from rhode.com, but Sephora offers faster UK shipping and easy returns.
Final Thoughts
It’s so exciting to see Rhode finally launch at Sephora UK. It’s a brand that truly captures that clean, fresh, dewy-skin vibe we all love. I’ll keep updating my Rhode reviews as the line grows, but if you’re shopping the launch, those core skincare pieces are the ones to start with.
More Rhode Reviews
- Rhode Peptide Glazing Fluid Review UK
- Rhode Glazing Milk Review
- Rhode Lip Shape Pencil Review UK
- Rhode Glazing Mist Review
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