IT Cosmetics Do It All Sheer Face Tint Balm Review
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If you’re looking for that sweet spot between skincare and makeup, the new IT Cosmetics Do It All Sheer Tint Face Balm could be worth a look. Designed to deliver lightweight coverage alongside skincare benefits, this creamy balm formula promises a fresh, healthy-looking complexion without any fuss.
After testing it over the last few weeks, I can definitely see why this could become a handbag and holiday staple.
What is IT Cosmetics Do It All Sheer Tint Face Balm?

IT Cosmetics Do It All Sheer Tint Face Balm is a lightweight complexion balm that combines sheer to buildable coverage with skincare ingredients designed to hydrate and nourish the skin.
The formula contains 92% skincare ingredients and is designed to even out skin tone, blur redness and create a naturally radiant finish while feeling comfortable and weightless on the skin.
It comes in a compact pot format that makes application and touch-ups incredibly easy, whether you’re using a brush or simply your fingertips.
Key Benefits
- Sheer to buildable coverage
- 92% skincare ingredients
- Lightweight balm texture
- Hydrating formula
- Natural radiant finish
- Helps blur redness and uneven skin tone
- Suitable for quick touch-ups throughout the day
- Easy to apply with fingers or a brush
Key Ingredients
One of the standout features of this formula is its skincare-focused approach.
Hyaluronic Acid helps attract and retain moisture, which gives the balm its noticeably hydrating feel on the skin.
Collagen Peptides – help support a smoother, plumper-looking complexion and contribute to the skincare benefits of the formula.
Vitamin E – antioxidant properties that help nourish and protect the skin.
Shades Available & Swatch
The IT Cosmetics Do It All Sheer Tint Face Balm comes in a range of 8 shades designed to suit different skin tones and undertones.
I have been testing shade 215 Light Warm.

While I can definitely make it work, I suspect that 210 Light Neutral might be an even better match for my skin tone.
Because the coverage is relatively sheer and easy to blend, there is some flexibility in shade matching, which makes the product particularly user-friendly.
IT Cosmetics Do It All Sheer Tint Face Balm Review

First Impressions
The first thing I noticed was the packaging. I absolutely love the little pot format. It’s super practical, and I already know this is the sort of product I’ll be throwing into my travel bag. It’s ideal for holidays and perfect for quick touch-ups throughout the day.
The texture immediately impressed me too. It’s creamy but still quite firm, so you don’t end up picking up too much product when you dip your brush in. There’s none of that messy, overly-soft balm situation where product gets everywhere.
Texture & Application

The texture is where this formula really shines. It has a lovely slip to it that allows it to glide over the skin effortlessly. As you blend it in, it almost has a water-like quality that feels incredibly fresh and hydrating.
I’ve been using my REESON No.1 Brush to apply it. The larger end is perfect for sweeping coverage over the complexion, while the smaller end works brilliantly around the nose and under the eyes where you want a little extra precision.
That said, this is also one of those products that works beautifully with fingers, making it ideal for on-the-go touch-ups.
Before & After Photos


Coverage & Finish
The coverage sits somewhere between a skin tint and a lightweight foundation. It does a really good job of reducing redness and evening out skin tone while still allowing your skin to look like skin.
The finish is naturally radiant and healthy-looking without crossing into greasy territory. It gives the complexion a lovely dewy glow that feels modern and fresh.
Coverage is very buildable too. You can keep things ultra-sheer for a minimal makeup day or layer it up in areas where you need a bit more correction.
How It Feels on the Skin
This is probably my favourite thing about the formula. It feels incredibly lightweight and comfortable. There’s no heaviness, no cakiness and no sensation of wearing a traditional foundation.
Thanks to the high percentage of skincare ingredients, it feels genuinely hydrating throughout wear. My skin stays comfortable and fresh, and the formula doesn’t cling to dry patches or settle into lines.
Comparison
The overall vibe reminds me quite a lot of Monika Blunder Beauty Blunder Cover, although this feels slightly more skincare-led in its texture.
It has a little more slip and feels even more hydrating on application. If you enjoy complexion products that sit somewhere between makeup and skincare, you’ll probably appreciate this formula.
Who Is It Best For?
I think this will particularly appeal to:
- Anyone who prefers light to medium coverage
- Fans of no-makeup makeup
- Dry or dehydrated skin types
- Those looking for easy everyday makeup
- Frequent travellers
- Anyone wanting a complexion product that can be applied with fingers
If you love a flawless full-coverage finish, this probably won’t replace your favourite foundation. However, if ease, comfort and natural-looking skin are priorities, it’s definitely worth considering.
Final Thoughts
The IT Cosmetics Do It All Sheer Tint Face Balm is one of those products that makes getting ready feel effortless.
I love the practical pot packaging, the beautifully hydrating texture and the fresh, radiant finish it creates. It’s easy to use, easy to top up throughout the day and comfortable enough that you almost forget you’re wearing it.
For anyone looking for a complexion product that sits comfortably between skincare and makeup, this is a lovely option and one I can see myself reaching for a lot, especially during the warmer months and on holiday.
My REESON Bronzing Balm* layers over it beautifully and it means I can get a gorgeous complexion look super fast with just a couple of products.
Where to Buy It
The IT Cosmetics Do It All Sheer Tint Face Balm is £29 available now via the links below (save 15% with code REALLYREESPH when you shop at Sephora UK):
Frequently Asked Questions
Is IT Cosmetics Do It All Sheer Tint Face Balm full coverage?
No. It offers sheer to buildable coverage with a natural skin-like finish.
Is it suitable for dry skin?
Yes. The hydrating formula contains hyaluronic acid and feels very comfortable on dry or dehydrated skin.
Can you apply it with fingers?
Absolutely. While it works beautifully with a brush, it’s also designed to be easy to blend with fingertips.
Does it look dewy?
Yes. The finish is naturally radiant and fresh without appearing greasy.





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