Mark Wright Fragrance Launch - Mr & Mrs Wright - Really Ree
By Ree

Mark Wright Fragrance Launch – Mr & Mrs Wright

23 Nov 2012 (Updated: 20 May 2014)

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The word  on the street is that the new fragrance  from The Only Way is Essex star, Mark Wright, is already outselling David Beckham online five to one! Who knew?!

Last night I went along to thelaunch feeling rather cynical about it and I have to say I was pleasantly surprised. The advertising campaign is very Gucci meets Hugo Boss and is beautifully shot by Joel Anderson, so straight away it has a fairly expensive feel. Say hello to Mr Wright and Mrs Wright.

Mark Wright Fragrance – Mr & Mrs Wright

When I spoke to Mark he told me that he wanted to do something really different to the normal celebrity fragrance approach.

He said that he felt that often celebs release scents that they think the customer will like, rather than what they would wear or like to smell on someone close to them.

Mark said that this fragrance is “all about me” (!) and by all accounts he and the team have worked very hard to capture eau de Mark! Adam Minto, of FB Beauty, said that Mark had been the most demanding and challenging celebrity to work with so far – but in the best possible way of course!

And it does seem that Mark has been rather involved in the process and very particular about how he wanted Mr Wright and Mrs Wright to smell. He is by no means a technical expert, proven rather obviously by his lack of lingo – “I kept on going until I got the last bit of note” – but in all fairness he really doesn’t have to be. He just has to know how he wanted the fragrance to smell and work with the team to translate his  ideas into reality.

The packaging is rather impressive too. I particularly like the men’s bottle which is heavy glass with a sophisticated magnetic cap.

Mark Wright Fragrance – Mr Wright

Here’s the lowdown on the Mr Wright fragrance:
Top notes: Bergamot, Lemon, Apple
Mid Notes: Lavender, Galbanum, Geranium, Violet
Base notes: Moss, Sandalwood, Amber, Musk.
It is actually really very nice and I would be more than happy for my boyfriend to wear this although I am not entirely sure he would want to admit to it. It smells fresh and clean but quite deep and spicy in a really manly way.
Mark Wright Fragrance – Mrs Wright
Here’s the lowdown on the Mrs Wright fragrance:
Top notes: Lemon, Peach, Apple, Grapefruit
Mid Notes: Jasmine
Base Notes: Dry Wood, Amber, Musk
This is a sweet, fruity scent – it a bit too sickly sweet for me but I definitely think it’s one that younger girls will love. I am much more impressed with the male fragrance though – I think they have really made a super job of that.
Mr & Mrs Wright launch into The Fragrance Shop, The Perfume Shop, Semichem,and all good fragrance retailers. Mr Wright costs £18.49 for 100ml Eau de Toilette and Mrs Wright 50ml Eau de Parfum for £14.99. There will also be a gift set available for Christmas 2012.
Ree
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