*Links marked with asterisks are affiliate links, these help Ree with running costs of the blog
You will probably have heard that Benefit have completely relaunched and re-invented their entire brow collection and it’s a very big deal in the beauty industry. The product I was most excited about getting to grips with is right here in all 6 shades, photographed and swatched! Check out Benefit KA-BROW!
Benefit KA-BROW! Features
- Brush on rich, wearable colour
- Cream-gel formulation
- Easily fills gaps
- Sculpts and defines brows
- Comes with a custom built-in brush
- Builds from natural-looking to dramatic
- 24 hour hold
Benefit KA-BROW! Swatches
From left to right, shades 1 to 6:
I was matched to shade 4 and I absolutely love this product. The lid converts into a full length brush and it gives you a really precise and controlled application.
And let me tell you, this stuff doesn’t budge. It attaches itself to skin and hair, and there it stays until you remove it. I tested this one on launch day and it lived up to its promises.
The wide shade range means that pretty much everyone is catered for. I really like how you can go for a light and subtle look, or build it up for a bit of drama. You can go for whichever brow look you want when you want.
The other exciting thing is that Benefit have rationalised all their brow shades in the new collection, so if you’re shade 4 in KA-BROW, for example, then you’ll be shade 4 in every product across the range. And it is pretty clear from market research that Benefit has conducted, combined with data from google, that people that are into brows tend to use more than one brow product in their routines.
Benefit KA-BROW! is £18.50 and you can find it to order online here
Unless otherwise indicated products reviewed are press or brand examples. Links may be affiliated links which means that if you make a purchase though one of our links we receive a small commission which helps support and run this website.