Concoction – Mixology Technology Professional Haircare

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This is real bit of beauty fun! Mix your own haircare cocktail style with new brand Concotion. Say hello to ShampYou – shampoo designed by you!

This is a premium haircare range inspired by cocktail mixology – you just choose the base shampoo, then select 2 out of the 8 super serum shots, pour them in, shake and you’re ready to go!

There are 256 possible blend combinations available when you are concocting your very own personalised ‘ShampYou’, so you can tailor your haircare to the specifics of your changing needs.

SuperSerums include brunette, blonde, redhead, volume, straightening, curls, moisture or detox.

At the moment, there is a ‘one size fits all’ conditioner – the Creme de Concoction Conditioner.

Concoction ShampYou (base blend + 2 10ml SuperSerums) costs £14 which I think is really reasonable for a custom blend. The conditioner is also £14.

Concotion launches exclusively into Selfridges Oxford Street from 25th July 2013, online at Selfridges and at www.concoction.co.uk

Ree

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